This week, Amazon's home page began featuring a promotion for author Vincent Zandri and the success he's found through publishing on the Kindle platform after his book deal with a traditional publishing house fell through. "Mystery writer Vincent Zandri was flying high when his novel The Innocent won a publishing contract with a promised $250,000 advance," the promotion reads. "Thirty years old and convinced that he was on his way to Grisham-like success, Vincent was shocked when the deal began to go south."

According to Zandri, his advance "disappeared" when the big publishing houses consolidated to cut costs in the late 90s. In 2008, Zandri took to Kindle and since then, he's stated that he's "made well beyond the original $250,000 advance I was promised all those years ago, and all without any help from the big publishing houses." The Innocent stayed in the Kindle top 10 for eight weeks and sold more than 100,000 copies.