Craig Popelars, a 22-year veteran at Algonquin Books, has been named associate publisher of its adult division, effective immediately.

Popelars will continue to direct Algonquin’s marketing and sales initiatives while taking on new managerial responsibilities, and will work with both the Chapel Hill and New York teams.

"After so many years contributing to Algonquin’s success—bringing creativity and imagination to the company and to many bestselling books—Craig’s reach will extend even further toward the company’s growth," Algonquin publisher Elisabeth Scharlatt said in a statement. "I look forward to continuing our work together."

Popelars was formerly Algonquin's director of marketing.