Long Island–based publisher Dover Publications will launch its first new imprint in ten years, Ixia Press, this fall. The imprint marks Dover's first move into original frontlist books outside of the graphic novel space. (Last year, the publisher began releasing original graphic works through its Dover Comics and Graphic Novels and Doomsday Classics lines.)
Dover is best known for an affordable publishing program that includes lines such as Thrift Editions, which offers low-priced versions of works of classic literature. Ixia is remarkable in that it heralds a shift in the 76-year-old publisher's strategy. The imprint is named, the publisher said, after a South African flower that “represents happiness," and will focus primarily on books in the self-help space.
“Personal and professional growth are a part of our everyday lives, and presenting voices that contribute in a meaningful way to our everyday conversations is something Ixia Press strives for,” Dover publisher Jennifer Feldman said in a statement. “This is just the beginning of an evolving frontlist for Dover, and Ixia Press is the first step of moving into a new direction.”
Ixia Press will publish approximately 10 original books per year, with Nora Rawn serving as acquisitions editor; the imprint will also release, annually, 15 backlist titles. Ixia will launch with two original works. The lead title, by business and life coach Susie Moore, is What If It Does Work Out?: How a Side Hustle Can Change Your Life, to be published in hardcover in November. The second original title, also slated for November, is Yoga Tribe Brooklyn community leader Scott Ginsberg's A Year In Hot Yoga: Daily Meditations for On and Off the Mat.
Other books focusing on topics such as on leadership, spirituality, business, and wellness are due in winter of 2018; the first title announced for that season is a book by Vincent Price's daughter, Victoria Price, called The Way of Being Lost: A Road Map to Your Truest Self.