Sienna Farris Joins S&S as Digital Marketing Director

Sienna Farris, formerly global executive director of corporate social marketing at the Estee Lauder Companies, has joined Simon & Schuster as v-p and director of digital marketing, effective today. She will be responsible for the publisher's social media and digital platform strategies including audits, benchmarking metrics, content strategies, training, and best practices. She will work closely with the corporate marketing groups, the imprint publishing and marketing teams, and international marketing partners, and will also oversee digital partner marketing and email marketing groups. She can be contacted via email at sienna.farris@simonandschuster.com.

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