Luxoft Acquires Smashing Ideas Agency From PRH

The global IT service provider Luxoft has acquired Smashing Ideas, a Seattle-based design and product development agency. Luxoft purchased Smashing Ideas from Penguin Random House, the world’s largest trade-book publisher, which has owned the company since 2011. GP Bullhound acted as financial advisor to Penguin Random House and Smashing Ideas on this transaction.

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