Alyson Sinclair Launches Nectar Literary

Alyson Sinclair has launched Nectar Literary, a boutique publicity and communications firm working with publishers, authors, nonprofit organizations, and major literary events and book festivals. The three-person team includes publicists and event coordinators Alyson Sinclair, Mandy Medley, and Sarah Cassavant. Sinclair, who also founded an eponymous PR outfit, was formerly the publicity director at McSweeney’s, a publicist at Farrar, Straus and Giroux, and a publicity and marketing manager at City Lights Publishers. in San Francisco. Medley was most recently publicity director for Coffee House Press and a former indie bookseller at Unabridged Books and Powell’s Bookstore in Chicago. Cassavant has worked with Alyson Sinclair PR for the past two years and joins the team as a publicist; she is also the events coordinator for the indie bookstore Subtext in St. Paul, Minn.

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