Literally. Like James Patterson, Terry Goodkind's another novelist with two titles on PW's charts this week—The Pillars of Creation, #7 in his Sword of Truth series, lands at #6 (copies in print: 250,000), while book #6, Faith of the Fallen, is observing week #3 on the mass market list. (Got that?) Tor's national ad campaign for Goodkind's latest has included full-page ads in the New York Times and USA Today, along with front-of-store placement programs in all national chain stores and features in chain store newsletters.
With reporting by Dick Donahue