Beef Busters (Mar., $23.95) by Mariss Cloutier serves up a nonextreme program that enables families to reduce, substitute or eliminate beef from their diets. $100,000 ad/promo. 40-city radio satellite tour.
The Chronic Pain Solution: Your Personal Path to Pain Relief (July, $24.95) by James Dillard, M.D., with Leigh Ann Hirschman offers cutting-edge information from the director of complementary medical services at Manhattan's University Pain Center. 45,000 first printing. Advertising. Author publicity.
Carol Guber's Type II Diabetes Life Plan: Take Charge, Take Care and Feel Better Than Ever (June, $25) by Carol Guber with Betsy Thorpe explains how to beat adult-onset diabetes.
The Cardiovascular Cure: How to Strengthen Your Self Defense Against Heart Attack and Stroke (Aug., $25) by John P. Cooke, M.D., and Judith Zimmer taps the expertise of the head of Stanford Medical School's vascular section for an innovative new diet, supplement and exercise program.
The Asian Diet: Get Slim and Stay Slim the Asian Way (Apr., $29.95) by Diana My Tran with Idamarie Laquatra reveals Far East secrets.
Office Spa: Stress Relief for the Working Week (May, $9.95) by Darrin Zeer suggests ideas to help make a day at the office feel like a day at the spa.
Om Yoga: A Guide to Daily Practice (Aug., $19.95) by Cyndi Lee shows how to bring the rewards of a yoga class into the home.
The Fifth Vital Sign: What We Need to Know About Pain (Mar., $TBA) by Marni Jackson is an inquiry into the nature, treatment and meaning of pain. Advertising. National radio campaign.
The Art and Science of Raja Yoga (Mar., $29.95) by J. Donald Walters contains 14 lessons in the original yoga science, including postures, philosophy, meditation instruction and breathing techniques.
Live Well (Mar., $19.95) by Jane Alexander examines the history and philosophy behind the ancient Ayurvedic practice, and explains how to apply it to modern life. 25,000 first printing. Author tour.
Medicine of the Five Rings: Ancient Asian Herbal Secrets of Modern Holistic Health Care (May, $21.95) by Robert Riser provides an overview of Kampo along with instructions for using 30 different medications.
FAIR WINDS PRESS
(dist. by Tuttle)
Earl Mindell's Diet Bible: Cut the Carbs and Lose the Fat (Mar., $24.95) by Earl Mindell shares information about carbohydrates, fat and weight-loss supplements. 20-city author tour.
Astrofit: The Age-Reversal Program Used by Astronauts--Now Adapted for Everyone (May, $24) by William J. Evans and Gerald Secor Couzens brings NASA's anti-aging program, developed for astronauts to make a three-year roundtrip journey to Mars and not age their bodies by 30 years, down to earth. Advertising. Author tour. 20-city radio satellite tour.
Eve's Rib: The New Science of Gender-Specific Medicine and How It Can Save Your Life (Apr., $TBA) by Marianne Legato, M.D., explores gender-specific medicine and the impact it has on health care.
The Hormone Solution (Aug., $TBA) by Thierry Hertoghe, M.D., with Jules-Jacques Nabet, M.D., contends that the fountain of youth is hidden within the hormones, which can be boosted naturally to achieve a strong, healthy body and mind.
Infection Protection: How to Fight the Germs That Make You Sick (May, $24.95) by Ronald Klatz tells how to combat infectious diseases by detoxifying the body and strengthening the immune system.
HARPER SAN FRANCISCO
Power Healing: The Four Keys to Re-Energize Your Body, Mind, and Spirit (Apr., $25.95) by Zhi Gang Sha, M.D., unlocks the body's healing potential through Eastern health strategies. 50,000 first printing.
Susie & Herman: A Story of Love and Caregiving (Mar., $14.95) by L. B. Smith is a memoir of the author's ordeals and adventures in caring for his mother and stepfather, who suffered from dementia. 25,000 first printing. National radio tour.
Dr. Timothy Johnson's On-Call Guide to Men's Health: Authoritative Answers to Your Most Important Questions (May, $24.95) by Timothy Johnson, M.D., offers the ABC-TV news medical correspondent's advice for staying healthy, developing good relationships with physicians, dealing effectively with medical concerns and more. 75,000 first printing. Advertising. Author publicity.
JOHNS HOPKINS UNIV. PRESS
Bathsheba's Breast: Women, Cancer and History (Apr., $29.95) by James S. Olson chronicles women in history who have struggled with breast cancer, and society's evolving response to the disease.
Back to Great Sex (Aug., $25) by Ridwan Shabsigh, M.D., addresses the difficulties and treatments for erectile dysfunction.
The Fitness Factor: Every Woman's Key to a Lifetime of Health and Wellbeing (May, $24.95) by Lisa Callahan, M.D., encourages women to achieve optimal health through regular daily exercise.
What Would Jesus Eat? (Mar., $22.99) by Don Colbert, M.D. Based on a biblical and historical study, this guide supports why the diet Jesus followed is ideal for 21st-century living. 85,000 first printing.
The Teen Health Book: A Parents' Guide to Adolescent Health and Well-Being (Mar., $26.95) by Ralph I. Lopez, M.D., helps parents navigate adolescent issues, from sexual development and eating disorders to acne and physical growth. 7-city author tour. Radio satellite tour.
PETER PAUPER PRESS
Hip Chick Survival Guide (Mar., $6.95) by Marc Anello, Claudine Gandolfi, Carly Warner and Suzanne Siegel Zenkel serves up SOS tips from celebrities and teens on how to get glam and gorgeous in nothing flat.
Treating Breast Cancer: The World's Leading Authorities Discuss Healing with Alternative and Complementary Therapies (Apr., $27), edited by Mary Tagliaferri, Debu Tripathy, M.D., and Isaac Cohen, explores integrating the best alternative options with conventional care for optimal treatment. Advertising. Author publicity. 20-city radio satellite tour.
The Tibetan Art of Living (June, $25) by Christopher Hansard applies the principles of the ancient Tibetan Bon tradition to heal mind, body and soul.
The Art of Shaving (May, $17) by Myriam Zaoui and Eric Malka is by the husband-and-wife co-owners of The Art of Shaving stores.
PRENTICE HALL PRESS
Your Menotype, Your Menopause: 3 Types, 3 All-Natural Programs--Find Yours and Free Yourself Forever from the Symptoms of Menopause (Aug., $24) by Mark and Angela Stengler. Select from one of three naturopathic doctor's regimes.
Strong Women and Men Beat Arthritis (Apr., $25.95) by Miriam E. Nelson, Kristin R. Baker and Ronenn Roubenoff, M.D., with Lawrence Linder. Tufts University scientists join the authors to create a comprehensive guide for treating and preventing arthritis.
READER'S DIGEST BOOKS
Walking for Health and Happiness: A Complete Step-by-Step Guide to Looking Good and Feeling Your Best (May, $24.95) by William Bird and Veronica Reynolds, M.D., covers the benefits of walking.
Taking Charge of Arthritis: An Action Guide to Managing Your Health and Well-Being (May, $24.95) by Reader's Digest editors delivers the latest information on treating arthritis, including natural alternatives.
Dr. Barry Sears' O-Mega Zone: The Power of the New High-Dose Fish Oil (May, $25.95) by Barry Sears, M.D., introduces the next Zone generation with a plan that focuses on the power of fish oils.
How to Prevent and Treat Cancer with Natural Medicine (Aug., $24.95) by Michael T. Murray, M.D., Joseph E. Pizzorno, M.D., Tim Birdsall, M.D., and Paul Reilly, M.D., is endorsed by the Cancer Treatment Centers of America. Author appearances.
Outwit Your Weight (May, $24.95) by Cathy Nonas with Julia VanTine provides strategies for pinpointing diet danger zones and avoiding weight-loss sabotage. 25,000 first printing.
Pilates for Every Body (Aug., $24.95) by Denise Austin introduces a gentle approach to the Pilates program by the Lifetime Television fitness show host. 150,000 first printing.
Sacred Passage: How to Provide Fearless, Compassionate Care for the Dying (Mar., $21.95) by Margaret Coberly draws on the teachings of Tibetan Buddhism and the author's 30 years of personal experience of caring for the dying.
Journey into Power: How to Sculpt Your Ideal Body, Free Your True Self, and Transform Your Life with Yoga (May, $27) by Baron Baptiste presents a five-part yoga program for shedding excess weight, stress and emotional baggage. Advertising. 10-city author tour.
SIMON & SCHUSTER/SOURCE
The Harvard Medical School Guide to Men's Health (June, $27) by Harvey B. Simon, editor of the "Harvard Men's Health Watch," is a state-of-the-art guide to keeping men healthy. Advertising. Author publicity.
The Ayurvedic Year (May, $12.95) by Christina Brown facilitates personal transformation through the ancient holistic health system from India.
Chi: The Ultimate Life Force Guide (Aug., $29.95) by Steven and Renata Ash explains the Eastern concept of chi (energy) and how to incorporate it into our bodies, homes and relationships.
UNIV. OF CALIFORNIA PRESS
Food Politics: How the Food Industry Influences Nutrition and Health (Mar., $29.95) by Marion Nestle is an exposé of the American food industry that contends that food safety is driven not by science or health but by economics.
Turn Up the Heat!: Unlock the Power of Your Metabolism (May, $24.95) by Philip Goglia shares a three-pronged approach to stimulating one's metabolism in order to burn fat and keep weight off permanently.
Keep Your Brain Young: The Complete Guide to Physical and Emotional Health and Longevity (May, $24.95) by Guy McKhann and Marilyn Albert May explores the latest research on how the brain ages. AARP events. National radio campaign.