BALLANTINE

How Good Do You Want to Be? A Champion's Tips on How to Lead and Succeed at Work and in Life (Jan., $24.95) by Nick Saban with Brian Curtis. A football coach shares his story and the lessons he has learned about the sport and life.


BHB INTERNATIONAL

Extreme Ironing (Sept., $11.95) by Phil Shaw describes a new sport that combines outdoor activity with well-pressed clothing.


JOHN F. BLAIR

They Call Me Big House (Sept., $21.95) by Clarence E. Gaines with Clint Johnson. An African-American coach and athletic director with the fifth-best win record in NCAA basketball history recounts the early days of the game, describing Jim Crow segregation and eventual integration.


CLOCK TOWER PRESS

Scottish Golf Links: A Photographer's Journey (Sept., $45) by Iain Macfarlane Lowe with David Joy surveys the coastal areas and towns that have adopted golf as the country's national sport. Advertising.


COLLINS & BROWN (dist. by Sterling)

World Fly Finder: All the Flies You Need to Fish All the Rivers of the World (Sept., $19.95) by Peter Cockwill is an illustrated field guide with tips for buying, choosing and constructing flycasting lures.


COUNTRYSPORT PRESS

Arctic Aurora (Sept., $28) by John Holt relates stories with photos of exploring and fly fishing in Canada's Yukon and Northwest Territories.


CROWN

Rammer Jammer Yellow Hammer: A Journey into the Heart of Fan Mania (Sept., $24) by Warren St. John. A New York Times writer follows Alabama's Crimson Tide football team in an RV to study the fan phenomenon. Advertising. Author tour. 20-city radio satellite tour.


CUMBERLAND HOUSE

John Wooden: An American Treasure (Oct., $24.95) by Steve Bisheff profiles 94-year-old John Wooden on the 40th anniversary of his first national championship as UCLA's basketball coach and 29 years after his retirement.


DA CAPO PRESS

23 Days in July (Nov., $25) by John Wilcockson covers Lance Armstrong's battle to win a record sixth Tour de France victory.


ECCO

The Last Night of the Yankee Dynasty (Sept., $26.95) by Buster Olney examines the effect of Steinbrenner's Yankees on baseball. 60,000 first printing.


ECLIPSE PRESS

Legacies of the Turf II: A Century of Great Thoroughbred Breeders, Vol. 2 (Nov., $29.95) by Edward L. Bowen tells the stories about the people whose horses dominated racing at the close of the 20th century and into the 21st.


GOTHAM BOOKS

Golf Annika's Way (Oct., $30) by Annika Sorenstam with Golf magazine editors.

The world's top female golfer and the first woman to play in a PGA Tour event shares her expertise. Advertising.

Operation Yao Ming: Inside China's Great Leap to the NBA (Oct., $26) by Brook Larmer. A former Newsweek bureau chief in Shanghai describes the rise of NBA giant Yao Ming and the Chinese sports machine that created him. Advertising.


HARPERCOLLINS

Sunday Morning Quarterback (Nov., $24.95) by Phil Simms and Vic Carucci. Former football star Simms and the CBS NFL analyst join forces to offer a behind-the-plays and beyond-the-statistics look at football. 100,000 first printing.


HARPERRESOURCE

It's Not About the Bra (Oct., $21.95) by Brandi Chastain. The woman who famously stripped off her shirt after a winning penalty kick in the 1999 Women's World Cup, addresses issues of sports, parenting and the mix of power and beauty involved in women's athletics.


HOUGHTON MIFFLIN

The Dodgers: 120 Years of Dodgers Baseball (Sept., $35) by Glenn Stout, photos edited by Richard A. Johnson. The series editor for The Best American Sports Writing contributes text and the curator of the Sports Museum selects photographs for a survey of the Dodgers baseball team. Author tour.


HYPERION

ESPN 25: 25 Mind-Bending, Eye-Popping, Culture-Morphing Years of Highlights (Sept., $29.95) by Charles Hirschberg celebrates ESPN's 25th anniversary. 100,000 first printing.

The Grand Slam: Bobby Jones, America and the Story of Golf (Nov., $30) by Mark Frost provides a look at the life and times of Bobby Jones. 75,000 first printing.


LITTLE, BROWN

Let Me Tell You a Story: A Lifetime in the Game (Oct., $25.95) by John Feinstein and Red Auerbach. Coach Auerbach, who led the Boston Celtics to nine NBA championships, teams up with Feinstein, author of A Good Walk Spoiled and A Season on the Brink, to offer an opinionated autobiography. Advertising. Television satellite tour. Radio satellite tour.


LYONS PRESS

Rush to Judgment: The Simeon Rice Story (Nov., $22.95) by Simeon Rice chronicles an all-pro defensive end's experiences in the NFL.


MBI

NASCAR Off the Record (Oct., $24.95) by Brock Yates offers a nearly 50-year history of the NASCAR circuit. 50,000 first printing. Advertising. Author tour.


MCGRAW-HILL

Wink: The Incredible Life and Epic Journey of Jimmy Winkfield (Nov., $24.95) by Ed Hotaling recounts the story of a successful jockey against a backdrop of horse racing, the Bolshevik revolution, two world wars and 20th-century racism.


MIRAMAX

Yao: A Life in Two Worlds (Sept., $22.95) by Yao Ming and Ric Bucher. The top 2002 NBA draft pick tells his story. 200,000 first printing.


MORROW

When the Tuna Went Down to Texas (Sept., $24.95) by Mike Shropshire looks at Bill Parcells's high profile first season as head coach of Jerry Jones's Dallas Cowboys. 50,000 first printing.

Romo: My Jekyll and Hyde Life (Nov., $24.95) by Bill Romanowski. The renowned "bad boy" of football offers his autobiography. 75,000 first printing.


NEW AMERICAN LIBRARY

'Cane Mutiny: How the Miami Hurricanes Overturned the Football Establishment (Sept., $23.95) by Bruce Feldman looks at how the team emerged from near-extinction to become a five-time national championship winner.


POCKET/WWE

Triple H: Making the Game (Dec., $26) by Triple H (Hunter Hearst Helmsley). One of the WWE's "bodies" tells stories and offers advice for developing an amazing physique.


POWERHOUSE BOOKS

Gladiators (Sept., $35) by Mia Fineman and Mark Holborn, photos by Eric Payson, looks at the high-powered 2001 NBA playoffs from the perspective of an at-home television viewer. $10,000 ad/promo.


RANDOM HOUSE

America's Game: The Epic Story of How Pro Football Captured a Nation (Oct., $25.95) by Michael MacCambridge tracks pro football's rise from a marginal sport to a mass-entertainment colossus. Advertising. 8-city author tour. Radio drive-time tour.


REGANBOOKS

Maybe the Games Do Count: America's Best and Brightest on the Power of Sports (Oct., $24.95) by Brian Kilmeade. The host of Fox & Friends reveals how presidents and CEOs, movie stars and pop icons have all benefited from lessons learned while in organized sports programs.


RODALE

Hell or High Water (Oct., $24.95) by Peter Heller recounts an elite kayaking team's conquest of Tibet's Tsangpo River. 100,000 first printing.


RUGGED LAND BOOKS

Favre (Oct., $29.95) by Brett Favre and Bonita Favre with Chris Havel spotlights Brett Favre with family photos and remembrances plus stories of his love affair with football. 150,000 first printing.


ST. MARTIN'S/THOMAS DUNNE

The Magnificent Seasons: How the Jets, Mets, and Knicks Made Sports History and Uplifted a City and a Country (Nov., $24.95) by Art Shamsky with Barry T. Zemen remembers 1969 when the Jets, Mets and Knicks all won championships.


SANCTUARY PUBLISHING/ARCANE (dist. by PGW)

Motson's National Obsession: The Greatest Football Trivia Book Ever (Sept., $13.95) by Adam Ward with John Motson contains weird and wonderful facts of all things soccer-related in the U.K.


SASQUATCH BOOKS

Ichiro on Ichiro (Sept., $23.95) by Narumi Komatsu, trans. by Philip Gabriel. Seattle Mariner Ichiro Suzuki speaks about his life and career.


SCRIBNER

Faithful: Two Diehard Boston Red Sox Fans Chronicle the 2004 Season (Dec., $25) by Stewart O' Nan and Stephen King. The two novelists and avid fans document last spring's eagerly anticipated baseball season.


SHERIDAN HOUSE

The Last Great Adventure of Sir Peter Blake: With Seamaster and Blakexpeditions from Antarctica to the Amazon (Sept., $39.95) by Peter Blake, edited by Alan Sefton, is based on the late Blake's journals and tells of his ill-fated voyage from New Zealand to Antarctica, then to the Amazon, where he was murdered by river pirates.

Sailpower: Trim and Techniques for Cruising Sailors (Nov., $34.95) by Peter Nielsen. The editor of SAIL magazine assesses how sails interact with the wind and the boat's hull.


SIMON & SCHUSTER

A Season of Life: A Football Star, a Ballboy, a Journey to Manhood (Sept., $18) by Jeffrey Marx. A Pulitzer Prize—winning reporter offers an inspirational story about Joe Ehrmann, an NFL football star turned minister who devotes his life to teaching young men a new meaning of masculinity. 125,000 first printing.

Golden Boy (Oct., $25) by Paul Hornung. The NFL player of the year in 1960 and 1961 talks about his life, being coached by Vince Lombardi and his nearly ruinous gambling scandal. 100,000 first printing. Advertising. 20-city radio satellite tour.

When Nothing Else Matters: Michael Jordan's Last Comeback (Nov., $25) by Michael Leahy. A Washington Post staff writer examines Michael Jordan's final return to the court. 100,000 first printing. Advertising. Author tour. Two 20-city radio satellite tours.


SIMON SPOTLIGHT ENTERTAINMENT

Poker: The Real Deal (Oct., $19.95) by Phil Gordon and Jonathan Grotenstein. The cohost of TV's Celebrity Poker Showdown gives tips for playing like a pro. 75,000 first printing.


SOURCEBOOKS

Extreme Golf: The World's Most Unusual, Fantastic and Bizarre Courses (Nov., $29.95) by Duncan Lennard identifies the world's most geographically extreme, challenging and uniquely designed courses.


SPORTCLASSIC BOOKS

Jimmy Connors Saved My Life (Sept., $23.95) by Joel Drucker combines a biography of Jimmy Connors with memories of how the author crossed paths and ultimately clashed with the tennis superstar.


SPORTS PUBLISHING

Like a Rose: A Thoughtful Celebration of Football (Oct., $19.95) by Rick Telander. A Chicago Sun-Times sports columnist recalls his experience in an NFL training camp. 30,000 first printing.

John Starks: My Life (Oct., $24.95) by John Starks with Dan Markowitz. Spike Lee contributes a foreword to this autobiography of the former Knicks star. 30,000 first printing. Advertising.

Dick Enberg, Oh My! 50 Years of Rubbing Shoulders with Greatness (Nov., $24.95) by Dick Enberg with Jim Perry. The longtime sportscaster offers a glimpse into the booth and behind the camera. 40,000 first printing.


STACKPOLE BOOKS

Fishing Small Flies (Jan., $24.95) by Ed Engle covers the difficulty of detecting strikes and how best to play trout caught on small flies.

Mayflies (Jan., $40) by Ted Fauceglia describes mayflies, from nymph through spinner, in text and 300 color photos.


STEWART, TABORI & CHANG

Arnold Palmer: Memories, Stories, and Memorabilia from a Life On and Off the Course (Oct., $35) by Arnold Palmer. The winner of 61 PGA Tours relates personal and professional anecdotes and offers a look at souvenirs, letters and pictures from his private collection.

Garden of Dreams: Madison Square Garden 125 Years (Oct., $35) by George Kalinsky. The official photographer for the Garden since 1966 celebrates great moments in sports and entertainment history with more than 100 photos, with essays by well-known personalities. 25,000 first printing.


TAYLOR TRADE PUBLISHING

Bart Starr: When Leadership Mattered (Sept., $24.95) by David Claerbaut profiles the Green Bay Packers' quarterback from 1956 to 1971.

This Pats Year: A Trek Through a Year as a Football Fan (Sept., $24.95) by Sean Glennon looks at fans' involvement with the Patriots football team and with sports in general.


TIME INC. HOME ENTERTAINMENT

Sports Illustrated

50 Years: 1954—2004 (Oct., $29.95) by Sports Illustrated editors. Images and essays commemorate the magazine's 50th anniversary. 100,000 first printing. $300,000 ad/promo.


TRIUMPH BOOKS

ESPN: The No-Holds-Barred Story of Power, Ego, Money, and Vision that Transformed a Culture (Sept., $27.95) reveals the inside story behind the creation of the all-sports television channel.

March Madness: Cinderellas, Superstars, and Champions from the Final Four (Sept., $34.95) includes a DVD covering decades of highlights of the NCAA's men's basketball tournament.

Unhittable: Reliving the Magic and Drama of Baseball's Best-Pitched Games (Sept., $34.95) covers pitching feats in text and on an accompanying DVD.

Johnny Unitas: America's Quarterback (Sept., $24.95) paints the life and career of the former Baltimore Colt quarterback and Hall of Famer.


UNIV. OF MASSACHUSETTS PRESS

Sports: The First Five Millennia (Dec., $34.95) by Allen Guttmann offers a cultural history of sports from antiquity to the present.


UNIV. OF MISSOURI PRESS

The Sizzler: George Sisler, Baseball's Forgotten Great (Oct., $29.95) by Rick Huhn tells the story of one of baseball's most skillful first basemen and speculates why he is remembered by few.


UNIV. OF WISCONSIN PRESS/WISCONSIN HISTORICAL SOCIETY PRESS

Third Down and a War to Go: The All-American 1942 Wisconsin Badgers (Sept., $26.95) by Terry Frei follows the 1942 Badgers on and off the field as they served in Okinawa, at the Battle of the Bulge, in aerial dogfights and in POW camps.


VILLARD

Bode: Be Nice, Go Fast, Have Fun (Feb., $24.95) by Bode Miller. A 2002 Olympic silver-medal winner in skiing recounts his unusual upbringing in a New Hampshire cabin without plumbing or electricity and his tenure on the U.S. Ski Team.


VOYAGEUR PRESS

The Fly Fishing Anthology (Sept., $35) by Voyageur Press editors contains chapters on initiation into the sport, vistas of fly fishing country, trout and more.


WESTHOLME PUBLISHING

Bowl Games: College Football's Greatest Tradition (Oct., $24.95) by Robert M. Ours traces how bowl games put college football on the road to national sport status.


WILLOW CREEK PRESS

Portrait: North American Waterfowling (Sept., $19.50) by Denver Bryan contains more than 100 color photographs of duck and goose hunting.

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