It Pays to Be Paranoid: Ensuring Business Success by Preparing for the Worst (Nov., $14.95) by Christopher Eiben uses case histories to avoid catastrophes.
Building Your eBay Traffic the Smart Way: Use Froogle, Datafeeds, Cross-Selling, Advanced Listing Strategies and More to Boost Your Sales on the Web's #1 Auction Site (Jan., $17.95) by Joseph T. Sinclair is the fifth book in the eBay the Smart Way series.
The Home Buyer's Question and Answer Book (Jan., $16.95) by Bridget McCrea answers more than 150 questions for first-time purchasers.
The African-American Handbook & Guide to Rolling Over into Retirement... Rich (Feb., $14.95) by Denise Lamaute is an investment guide.
Boost Your Business IQ (Nov., $17.95) by Philip Carter acquaints job seekers with the tests that employers give their prospective employees.
The BIZ: 50 Little Things That Make a Difference to Team Motivation & Leadership (Oct., $15) by David Freemantle offers tips and tools to motivate everyone.
CAMBRIDGE UNIV. PRESS
Economic Espionage and Industrial (Nov.; $30, cloth $85) by Hedieh Nasheri investigates international spying activites and their competitve impact.
They Don't Teach Corporate in College (Sept., $14.99 paper) by Alexandra Levit gives 20-somethings a guide to the real business world.
Career Opportunities in the Publishing Industry (Oct., $18.95) by Jan Yager and Fred Yager describes 80 jobs.
Ben Franklin's Guide to Wealth (Sept., $10.95) by Erin Barrett and Jack Mingo offers a contemporary take on The Way of Wealth, written by Franklin under the pseudonym of Richard Saunders.
It's Your Career—Take Control! (Oct., $20.95) by Catherine B. Beck is a job-search primer, from self-assessment and résumé writing to interviewing and negotiating.
Profit by Investing in Real Estate Tax Liens:
Earn Safe, Secured and Fixed Returns Every Time (Nov., $19.95) by Larry B. Loftis explicates the investment alternative. 30,000 first printing. Ad/promo.
Build It Big: 101 Insider Secrets from Top Direct Selling Experts (Jan., $17.95) by Direct Selling Women's Alliance identifies proven methods of direct selling. 50,000 first printing. Ad/promo.
Storytelling in Organizations (Sept., $29.95) by John Seely Brown et al. acclaims narrative as a means to understand and manage organizations.
The Ten Minute Marketer Handbook: A Shortcut to Sales Success Right in Your Neighborhood (Sept., $19.95) by Tom Feltenstein claims that business is "all local." Advertising.
Guerrilla Marketing in Thirty Days: How to Obtain More Customers and Increase Profits for Your Business (Jan., $19.95) by Jay Conrad Levinson and Al Lautenslager shows how small- and medium-size businesses can implement aggressive tactics.
Personal Finance Secrets for Seniors: What the IRS, Banks and Insurance Companies Don't Want You to Know! (Feb., $12.99) by Frank K. Wood and the FC&A editors targets advice and tips for older people. Advertising.
FINANCIAL TIMES PRENTICE HALL
Weirdos in the Workplace: The New Normal—Thriving in the Age of the Individual (Sept., $17.95) by John Putzier suggests harnessing some "weird" behavior for the greater good and weeding out some others.
Your Credit Score: How to Fix, Improve and Protect Your Credit for Life (Oct., $17.95) by Liz Pulliam Weston. The author of the Q&A column "Money Talk" covers all questions on credit.
The Only Investment Guide You'll Ever Need (Jan., $14) by Andrew Tobias is revised, updated and reorganized. 100,000 first printing. Advertising. Author publicity.
HARVARD BUSINESS SCHOOL PRESS
Harvard Business Review on Doing Business in China (Dec., $19.95) analyzes business opportunities in 21st-century China.
Reallionaire: Nine Steps to Becoming Rich from the Inside Out (Jan., $12.95) by Farrah Gray with Fran Harris shares the success story of a young man raised in Chicago's inner city who at 14 sold his first business for over a million dollars. Author publicity.
Live Well on Less Than You Think: The
New York Times
Guide to Achieving Your Financial Freedom (Jan., $16) by Fred Brock is a primer for prosperity.
The Retirement Guide: A Comprehensive Handbook on Aging, Retirement, Caregiving and Health: How to Plan and Pay for It (Oct., $16.95) by Graham McWater et al. includes estate planning and health issues.
Crucial Confrontations: Tools for Talking About Broken Promises, Violated Expectations and Bad Behavior (Sept., $16.95) by Kerry Paterson et al. proposes tactics to resolve thorny problems in the workplace. Advertising.
MOYER BELL (dist. by Acorn Alliance)
Atlanta Job Finder's Wheel of Fortune,
Los Angeles... (Nov., $14.95 each) by National Employment Writers Group. An accompanying CD-ROM with a database of more than 10,000 employers comes with each title.
NORTHWESTERN UNIV. PRESS
Kellogg on China: Strategies for Success (Oct., $29.95), edited by Anuradha Dayal-Gulati and Angela Y. Lee, explores business opportunities in China.
Limited Liability Company: Small Business Start-Up Kit (Oct.),
S-Corporation... (Oct.) and
Small Business Legal Forms Simplified (Dec., $29.95 each) by Daniel Sitarz are professional resources with CD-ROMs containing all the necessary legal forms.
How to Buy, Sell and Profit on eBay (Jan., $24.95) by Adam Ginsberg is an insider's guide from eBay's self-proclaimed "most successful private salesperson." 15,000 first printing.
PIATKUS BOOKS (dist. by NBN)
Business Etiquette for the 21st Century (Oct., $14.95) by Lynne Brennan gives sensible advice for a more rewarding work life.
How to Say It for Executives: The Complete Guide to Communicating for Leaders (Jan., $15.95) by Phyllis Mindell equips managers and leaders with communication tools.
Paying for College: The Greenes' Guide to Financing Higher Education (Sept., $14.95) by Howard R. Greene and Matthew Greene is a companion to the PBS show.
The Identity Theft Protection Guide: Safeguard Your Family, Protect Your Privacy, Recover a Stolen Identity (Sept., $12.95) by Amanda Welsh deals with privacy issues and the World Wide Web.
Law 101: Know Your Rights, Understand Your Responsibilities and Avoid Legal Pitfalls (Nov., $16.95) by Brien A. Roche is a general reference to the American justice system.
The Best Home Businesses for People 50+: Opportunities for People Who Believe the Best Is Yet to Be! (Oct., $16.95) by Paul and Sarah Edwards offers a manual for starting and running home-based enterprises in midlife and onward.
TEN SPEED PRESS
What Color Is Your Parachute? 2005: A Practical Manual for Job-Hunters and Career-Changers (Sept.; $17.95, cloth $27.95) by Richard Nelson Bolles. The latest edition provides hope despite a "workquake" shaking up the job market. 200,000 first printing.
Rich Dad's Advisors: The ABC's of Getting Out of Debt: Trade Your Bad Debt for Good Debt and Your Bad Credit for Good Credit (Nov., $16.95) by Garrett Sutton details ways to maximize one's credit rating.