CATEGORY % CHANGE August % CHANGE YTD
(Measured in $ sales against same time periods, 2008) * Number of reporting companies.
Helped by a large decline in returns, net sales in the adult hardcover segment rose 12.3% in August at the 17 publishers that supply results to AAP's monthly sales report. Still, adult hardcover sales for the first eight months of the year were down 12.2%. Returns declined in every publishing category in August, a sign that major accounts have driven down inventory to as low a level as possible. In the segment that has no returns, e-books, sales from the 13 publishers that reported sales in August increased 189.1%, to $14.4 million, and year-to-date sales rose 177.3%, to $96.6 million. During August, AAP added seven new audiobook publishers to its report, bringing the total to 21.
Adult Hard (17)* 12.3% -12.2%
Adult Paper (19) 3.2 -9.0
Mass Market (9) 1.3 -4.5
Juvenile Hard (14) -12.9 14.0
Juvenile Paper (14) -0.2 1.7
Audio (21) -12.5 -25.1
Electronic (13) 189.1 177.3
Religious (19) -13.8 -9.2
Higher Ed. (10) 2.9 13.8
Univ. Pr. Hard (37) -2.7 -7.8
Univ. Pr. Paper (37) 2.7 -4.0
Professional (9) -12.4 -4.5
Elhi (8) -0.7 -21.4