Unit Sales of Print Books by Channel

Apr. 8, 2012 Apr. 7, 2013 % Chge Week % Chge YTD
Total 12,096* 10,145 -16% 6%
Mass Merch./Other 2,416* 1,949 -19 60
Retail & Club 9,679 8,196 -15 -2

Unit Sales of Print Books via Retail & Club

Category Apr. 8, 2012 Apr. 7, 2013 % Chge Week % Chge YTD
Adult Nonfiction 3,933 3,856 -2% -0.5%
Adult Fiction 2,098 1,850 -12 -0.3
Juvenile Nonfiction 648 502 -22 7
Juvenile Fiction 2,601 1,640 -37 -10
Format Apr. 8, 2012 Apr. 7, 2013 % Chge Week % Chge YTD
Hardcover 2,722 2,097 -23% -4%
Trade Paperback 5,434 4,852 -11 -1
Mass Market Paperback 980 841 -14 -7
Board Books 273 183 -33 6
Audio 91 81 -11 -8

*Excludes wal-mart. Category segment excludes “other,” which includes audio, maps, calendars, and other miscellaneous categories. Format excludes calendars, boxed sets, and other formats (i.e., maps, minibooks).

Source: Nielsen BookScan and Publishers Weekly. Nielsen BookScan’s U.S. Consumer Market Panel covers approximately 80% of the print book market and continues to grow.