Social Storms the Charts
Books by social media stars are becoming a fixture on PW’s bestseller lists. This week, Tyler Oakley, whose social audience of more than 21 million includes a YouTube channel with 7.7 million subscribers, lands at #4 on our Hardcover Nonfiction chart with his memoir Binge (Gallery). Brandon Stanton’s Humans of New York: Stories (St. Martin’s), the third book in a series born from his popular Tumblr, is on our Hardcover Nonfiction list for the second week running.
Not quite high enough to chart but still moving plenty of print units is This Book Loves You (Razorbill), from PewDiePie (40 million YouTube subscribers, more than 10 billion views), which hit last week and cleared 13.5K units. It’s made up of 240 pages of off-kilter affirmations (“Don’t be yourself. Be a pizza. Everyone loves pizza”), goofball illustrations (a unicorn with a rainbow shooting out of its butt), and hallucinatory Photoshop mash-ups. The Amazing Book Is Not on Fire (Random), by YouTube duo Dan Howell and Phil Lester (eight million subscribers), landed at #3 overall last week and is at #13 overall this week.
No Easy Sales
Whether you want to succeed in business or escape from a locked car trunk, there’s a bestseller written by a Navy SEAL to help you. Extreme Ownership: How Navy SEALs Lead and Win (St. Martin’s) by former SEALs Jocko Willink and Leif Babin translates battlefield strategies into a business-leadership formula. It’s in at #8 on the Hardcover Nonfiction list, just shy of 10K units sold. For more traditional SEAL wisdom on topics such as how to win a knife fight, draw a concealed pistol, or dispose of a body, there’s 100 Deadly Skills (S&S/Touchstone), by retired SEAL Clint Emerson. It’s enjoying its second week on the paperback chart, having sold 13K copies since publication.
New & Notable
#1 Hardcover Fiction
118K print units
The latest from legal thriller powerhouse Grisham introduces lawyer Sebastian Rudd, whose office is a
bulletproof van with a bar.
The Pioneer Woman Cooks: Dinnertime; Comfort Classics...
#1 Hardcover Nonfiction
133K print units
Food network personality Drummond adds to her line of popular cookbooks with a collection of quick dinnertime fixes.
Career of Evil
26K print units
The third Cormoran Strike novel from Galbraith (which, as you know, is a pseudonym used by J.K. Rowling) made the biggest debut-week sales splash of any book in the series.
Top 10 Overall
|1||The Pioneer Woman Cooks: Dinnertime...||Ree Drummond||Morrow||132,523|
|2||Rogue Lawyer||John Grisham||Doubleday||118,027|
|3||See Me||Nicholas Sparks||Grand Central||54,099|
|5||Dork Diaries 10: Tales from a Not-So-Perfect...||Rachel Renee Russell||S&S/Aladdin||46,957|
|6||A More Perfect Union||Ben Carson||Penguin/Sentinel||35,665|
|8||The Sword of Summer (Magnus Chase #1)||Rick Riordan||Disney-Hyperion||28,502|
|9||Career of Evil||Robert Galbraith||LB/Mulholland||26,354|
|10||Twilight/Life and Death||Stephenie Meyer||Little, Brown||23,952|
All unit sales per Nielsen BookScan except where noted.