Browse archive by date:
  • Licensing Hotline: October 25, 2018

    Read on for news about Scholastic's Feisty Pets books, Ameet's Wizarding World license, IDW's 20th anniversary kick-off event highlighting key licenses, Ferly's global rights for Justin Time, and DC Entertainment's partnership with Rooster Teeth.

  • Licensing Hotline: October 18, 2018

    Read on to learn about Scholastic's acquisition of She-Ra and RWBY, Macmillan's new Odd Squad license, dolls and apparel featuring Joe Books' Disney Princess art, Bendon's upcoming coloring and activity titles tied to 'Llama Llama' and 'True and the Rainbow Kingdom,' and more.

  • Hachette Goes All In on Fortnite

    Hachette U.K. has secured the global publishing rights to Fortnite, the hot video game of the moment.

  • Today's Licensed Publishing Keeps Classic but Contemporary

    Publishers balance heritage with modern themes to keep their evergreen licensed publishing programs fresh.

  • Publishers Experiment with Netflix Tie-ins, New Formats

    A look at trends at the Licensing Expo in Las Vegas shows that licensed publishing is in a challenging phase, with both retailing and entertainment distribution undergoing significant transformations.

  • Licensing Expo 2018: Publishers Look to Product Extensions to Attract More Readers

    While most publishers at Licensing Expo in Las Vegas this week are there as attendees, a growing number of houses are participating as exhibitors as well.

  • Publishers' Presence Is Felt at Toy Fair

    Publishers, particularly coloring and activity, novelty, and book-plus specialists, are facing ever stronger competition from toy companies, a fact that was evident at this year’s New York Toy Fair.

  • The Art and Making of a Fan-Favorite Book

    Art-of and making-of books about pop culture remain viable, even in an era when abundant behind-the-scenes information is available online.

  • Giving a Beloved Character Voice—On and Off the Page

    Writers of licensed children’s books speak about the challenges and rewards of their slice of the industry.

  • Licensing Hotline: November 2017

    Read on for news of Egmont’s new Roblox license, Sterling’s books tied to the Cool School brand, Joe Books’ distribution and co-publishing agreement with Martellus Bennett’s The Imagination Agency, Penguin’s Gudetama deal, and more.

  • Licensing Expo Shows Deep Bond Between Books and Tie-Ins

    The 2017 Licensing International Expo highlighted the symbiotic relationship between books and licensed products.

  • What's Hot in Licensed Publishing

    Streaming properties, franchise films, and collectibles are catching publishers' eyes.

  • Licensing Hotline: March 2017

    Read on for news about Little, Brown’s books tied to Spirit Riding Free, new licensing deals at Walter Foster Jr., brand extension activity at Highlights Press, and more.

  • Licensing Hotline: January 2017

    Candlewick Entertainment has acquired world rights to three novels tied to 'Ride,' a live-action TV series that debuted on Nickelodeon on January 30.

  • Publishers Betting on Strong Holiday Sales for Licensed Products

    Books featuring licensed characters have seen a boom in recent years, and this holiday season looks to be a lucrative one.

  • Licensing Hotline: November 2016

    Next January, Random House Children’s Books will launch its first four titles tied to Just Born’s marshmallow candy brand, Peeps.

  • Watch Today, Read Today: Book Tie-Ins Hit the Market Faster

    Publishers are accelerating the development cycle for licensed tie-ins to satisfy consumer demand.

  • Licensing Hotline: September 2016

    Parragon has secured master publishing rights to Num Noms, a scented, food-based line of novelty-collectible toys from MGA Entertainment. The deal includes English-speaking markets and global military bases.

  • Licensing Hotline: August 2016

    Little, Brown is launching a series of books tied to the rebooted preschool TV series 'Bob the Builder,' produced by Mattel's HIT Entertainment division.

  • Licensing Hotline: August 2016

    Little, Brown is launching a series of books tied to the rebooted preschool TV series 'Bob the Builder,' produced by Mattel's HIT Entertainment division.

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